Facebook advertising analytics transforms chaotic data into actionable insights. Learn techniques to access metrics, identify weak points, and build competitive advantage.
What Is the Skyscraper Technique (and Does It Work)?
The skyscraper technique is a method to acquire backlinks by creating a better version of popular content.
Click-Through Rate (CTR): How to Calculate and Improve It
Learn how to calculate click-through rate (CTR) for different channels. Get tips to improve your CTR.
7 Brand Tracking Software Tools You Can’t Afford to Ignore
Discover the power of brand tracking software to monitor your brand’s performance, improve customer loyalty, and stay ahead of the competition.
How to Create Video Ads on YouTube (+ Examples)
Video ads are promotional videos often used on social media to drive awareness and conversions.
15+ Ways to Get More Followers on Instagram in 2025
Learn how to get more Instagram followers by optimizing your profile and boosting your content strategy. Discover AI tools that can help you grow your follower numbers faster than ever before!
What Is Digital Content Creation? How to Do It Well
High-quality digital content can improve your reach, build customer relationships, and grow your business.
New Report From .Trends & Statista Reveals How AI Search is Changing the Web
Explore key findings on AI‘s impact on online search in Semrush’s latest report in partnership with Statista. Download to learn how AI search is reshaping traffic trends and user search behavior.
How to Rank Higher on Google and Get More Organic Traffic
Learn how to rank higher on Google by focusing on search intent, building backlinks, and much more.
Brand Voice: What It Is and How to Define It (+ Template)
Brand voice refers to your brand’s unique personality reflected across all its touchpoints. Read this A-Z guide and learn how to create your own.