We analyzed 10M+ keywords to find out what kind of queries are triggering Google’s AI Overviews, how AI Overviews are impacting click-through rates, and which verticals have been most disrupted by AI Overviews. Here’s what we learned.
10 Tips for Writing Awesome Website Content in 2025
Discover 10 practical tips to write website content that attracts, engages, and converts in 2025.
What Is A/B Testing in Marketing? How to Do It + Examples
A/B testing compares two versions of an element to see which performs best. Learn how & see examples.
SEO Tasks to Boost Your Site’s Performance and Usability
Understand which SEO tasks will effectively, efficiently, and strategically optimize your website.
What Is Programmatic SEO? Examples + How to Do It
Programmatic SEO involves creating many webpages using templates and data to target keywords at scale.
7 Free Marketing Report Templates & How to Use Them
Copy our free marketing report templates (SEO, PPC, email, etc.) to streamline data collection & analysis.
What Is Semrush’s Authority Score? Guide + Improvement Tips
Authority Score is a compound metric in Semrush that measures a domain‘s or webpage‘s overall quality.
Local Search: A Quick Guide for Small Businesses
Learn what local search is and how to use it to better market your business.
Voice Search Marketing: What It Is & Why You Need a Strategy
Voice search marketing is optimizing content with the intention of it appearing in voice search results.
The Difference Between Google Local Finder & Google Maps
Learn the key differences between Google Local Finder and Google Maps—and how to optimize for both.